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Experience
Indian Prairie School District 204,
Aurora, IL
7/2002 - Present
Director of Web Services
Public School District
 | In charge of developing the strategy and implementing all
web-related projects for 35,000+ student school district located in
the Western suburbs of Chicago. |
 | Redesigned and manage 50+ school, department and project web sites,
extranets and intranets from concept to deployment. |
 | Currently developing interactive
database generated ASP projects for automating time sheets, summer
school registration with e-commerce, on-line newsletters, agendas,
and minutes, events, bios, news, sports, etc., some of which use
the BuzzBoltMEDIA BuzzWare™ product. |
BuzzBoltMEDIA.com, Chicago, IL (Now
Forensicon)
6/2000 - 7/2002
Vice President
Web Design, Marketing & Consulting Company
 | Oversaw all production and development for
web strategy, development and e-marketing firm. |
 | Planned and managed all marketing, operations, and
production activities, hired and supervised staff across all
departments, as well as being involved in the strategic planning. |
 | Managed the R&D of BuzzWare™,
database-enabled web components for web sites, specifically,
designing the site architecture, user interface, and workflow.
Single-handedly developed ALPHA versions of BuzzBios™, BuzzPR™,
BuzzJobs™, and BuzzDocs™ for refinement by development group. |
 | Planned and managed 20+ corporate web sites,
extranets and intranets from concept to deployment.
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MicroE Systems Corp., Natick, MA
10/1999 - 5/2000
Marketing Manager
Microencoder Electronics Mfr.
 | Transitioned company to a web-centric marketing program, immediately saving $50,000. |
 | Responsible for transition process during corporate name change and new product launches from planning through implementation. |
 | Developed sales-oriented software tools used to
attract engineers to the web site: measurement conversion tool and product configurator, both downloadable from the web site.
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 | Responsible for all advertising, direct mail activities, sales/marketing collateral, public relations activities, trade shows, and web site development from concept, copywriting, design and production.
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Tripod, a Terra Lycos Network Property, Williamstown, MA
1/1999 - 9/1999
Product Manager, Traffic
Internet Community/Personal Web Hosting Property
 | Responsible for all traffic and promotion projects
for tripod.com. Took traffic from 12 million to 16 million page views per day in nine months
through UI, content, promotion, and directory enhancements. |
 | Documented navigation, service and
traffic related challenges and implemented interface solutions to
drive traffic across the site. Established that 90% of traffic came
from 5% of members, and developed programs to keep those members. |
 | Supervised a team dedicated to content, promotions, network traffic, search, and directory. |
 | Worked with other Terra Lycos properties to
maximize cross-network traffic.
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Telekol Corporation, Waltham, MA (Now Nokia)
8/1996 - 12/1998
Marketing Manager
Computer Telephony Hardware/Software Manufacturer
 | Responsible for all product ID, packaging design, advertising, direct mail activities, sales/marketing collateral, public relations activities, trade shows, and web site development, all developed internally. |
 | Designed, wrote and produced technical documentation suite for IntegraX™ product line. Doc suite included Technical Reference Manual, System Administrator Guide, and User Guides.
Designed software user interfaces and icons. |
 | Produced and launched the IntegraX CTI solution
and a new VAR-Connect sales channel targeting network and systems
integrators. This product line attracted Nokia, who eventually
purchased Telekol for USD $56 million.
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SEMAPHORE, North Andover, MA
12/1993—8/1996
Communications Director
Object-Oriented Software Training & Consulting Firm
 | Developed instructional design program for entire suite of 70+ courses.
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 | Controlled $1,000,000 marketing budget that focused on lead generation/qualification via trade shows, public relations, direct mail, special events, and space advertising.
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 | Assisted in the acquisition process for Netlinks Technology, Inc., a leading ORB training organization. |
 | Consultant for IBM developing the marketing strategy for their Objects on MVS-P/390 Platform. |
 | Speaker Chair for 1994 NEDPTC, a regional trainers’ conference, and Publicity Chair in 1995; Exhibitor Liaison Council member for Object World, an international OT industry trade show.
[PROJECT
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Athena Design Systems, Inc., Cambridge, MA
10/1992 - 10/1994
Independent Consultant
Software Development Company
 | Developed technical documentation, reference materials, tutorials, quick reference cards,
and marketing materials while product was still under development,
through Beta testing and launch. |
L. E. Muran Company, Billerica, MA
10/1992 - 12/1993
Marketing Communications Specialist
Office Supply Sales Company
 | Installed a production-oriented computer-based pre-press studio and developed an on-line 3,000+ scanned and computer generated line art library of office products that were shared by all designers, eliminating outdated stat cameras and typesetting equipment.
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 | Produced marketing materials from concept through mail house, documentation of company policy and procedures, as well as revision of forms to meet company’s growth. |
Monroe Stationers & Printers, Brighton, MA
10/1987 - 10/1992
Desktop Publishing Specialist
Office Supply Sales & Printing Company
 | Opened a desktop publishing department, hired, trained and supervised staff. |
 | Eliminated outside typesetting costs, recouping costs of investment in seven months.
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 | Developed marketing materials, implemented special projects, and handled public relations. |
Winco Identification Corp., Tyngsboro, MA
10/1986 - 10/1987
Art Director
Industrial Label Sales Company
 | Implemented a computer graphics system for camera-ready production of specialty labels, 4C catalogs, brochures, etc. Produced all printed material for WINCO and its affiliates. |
 | Developed a trade show program, including the purchase of booths and materials for shows. |
Cultural Education
Collaborative, Boston, MA
10/1984 -
10/1986
Assistant Coordinator, Events &
Artists-in-Residence
Not-for-Profits Arts-in-Education Organization
 | Provided technical assistance in developing educational programs, and supervised 50+ artists in 200+ events/residencies statewide. Evaluated teaching plans and ran meetings with academic, government, and not-for-profit agency personnel to approve project funding.
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 | Developed new curriculum products: “Events Festivals” and an Architecture-in-the-Schools project called ”The Built Environment”, which were the only independently funded projects funded by the Massachusetts Council for the Arts under the aegis of the Collaborative. |
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