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Experience

Indian Prairie School District 204, Aurora, IL           
7/2002 - Present
Director of Web Services
Public School District
bulletIn charge of developing the strategy and implementing all web-related projects for 35,000+ student school district located in the Western suburbs of Chicago.
bulletRedesigned and manage 50+ school, department and project web sites, extranets and intranets from concept to deployment.
bulletCurrently developing interactive database generated ASP projects for automating time sheets, summer school registration with e-commerce, on-line newsletters, agendas, and minutes, events, bios, news, sports, etc., some of which use the BuzzBoltMEDIA BuzzWare™ product.
BuzzBoltMEDIA.com, Chicago, IL (Now Forensicon)
6/2000 - 7/2002
Vice President
Web Design, Marketing & Consulting Company
bulletOversaw all production and development for web strategy, development and e-marketing firm.
bulletPlanned and managed all marketing, operations, and production activities, hired and supervised staff across all departments, as well as being involved in the strategic planning.
bulletManaged the R&D of BuzzWare™, database-enabled web components for web sites, specifically, designing the site architecture, user interface, and workflow. Single-handedly developed ALPHA versions of BuzzBios™, BuzzPR™, BuzzJobs™, and BuzzDocs™ for refinement by development group.
bulletPlanned and managed 20+ corporate web sites, extranets and intranets from concept to deployment.
[PROJECT REVIEW]
MicroE Systems Corp., Natick, MA
10/1999 - 5/2000
Marketing Manager
Microencoder Electronics Mfr.
bulletTransitioned company to a web-centric marketing program, immediately saving $50,000.
bulletResponsible for transition process during corporate name change and new product launches from planning through implementation.
bulletDeveloped sales-oriented software tools used to attract engineers to the web site: measurement conversion tool and product configurator, both downloadable from the web site.
bulletResponsible for all advertising, direct mail activities, sales/marketing collateral, public relations activities, trade shows, and web site development from concept, copywriting, design and production.
[PROJECT REVIEW]
Tripod, a Terra Lycos Network Property, Williamstown, MA
1/1999 - 9/1999
Product Manager, Traffic
Internet Community/Personal Web Hosting Property
bulletResponsible for all traffic and promotion projects for tripod.com. Took traffic from 12 million to 16 million page views per day in nine months through UI, content, promotion, and directory enhancements.
bulletDocumented navigation, service and traffic related challenges and implemented interface solutions to drive traffic across the site. Established that 90% of traffic came from 5% of members, and developed programs to keep those members.
bulletSupervised a team dedicated to content, promotions, network traffic, search, and directory.
bulletWorked with other Terra Lycos properties to maximize cross-network traffic.
 
Telekol Corporation, Waltham, MA (Now Nokia)
8/1996 - 12/1998
Marketing Manager
Computer Telephony Hardware/Software Manufacturer
bulletResponsible for all product ID, packaging design, advertising, direct mail activities, sales/marketing collateral, public relations activities, trade shows, and web site development, all developed internally.
bulletDesigned, wrote and produced technical documentation suite for IntegraX™ product line. Doc suite included Technical Reference Manual, System Administrator Guide, and User Guides. Designed software user interfaces and icons.
bulletProduced and launched the IntegraX CTI solution and a new VAR-Connect sales channel targeting network and systems integrators. This product line attracted Nokia, who eventually purchased Telekol for USD $56 million.
[PROJECT REVIEW]
SEMAPHORE, North Andover, MA
12/1993—8/1996
Communications Director
Object-Oriented Software Training & Consulting Firm
bulletDeveloped instructional design program for entire suite of 70+ courses.
bulletControlled $1,000,000 marketing budget that focused on lead generation/qualification via trade shows, public relations, direct mail, special events, and space advertising.
bulletAssisted in the acquisition process for Netlinks Technology, Inc., a leading ORB training organization.
bulletConsultant for IBM developing the marketing strategy for their Objects on MVS-P/390 Platform.
bulletSpeaker Chair for 1994 NEDPTC, a regional trainers’ conference, and Publicity Chair in 1995; Exhibitor Liaison Council member for Object World, an international OT industry trade show.
[PROJECT REVIEW]
Athena Design Systems, Inc., Cambridge, MA
10/1992 - 10/1994
Independent Consultant
Software Development Company
bulletDeveloped technical documentation, reference materials, tutorials, quick reference cards, and marketing materials while product was still under development, through Beta testing and launch.
L. E. Muran Company, Billerica, MA
10/1992 - 12/1993
Marketing Communications Specialist
Office Supply Sales Company
bulletInstalled a production-oriented computer-based pre-press studio and developed an on-line 3,000+ scanned and computer generated line art library of office products that were shared by all designers, eliminating outdated stat cameras and typesetting equipment.
bulletProduced marketing materials from concept through mail house, documentation of company policy and procedures, as well as revision of forms to meet company’s growth.
Monroe Stationers & Printers, Brighton, MA
10/1987 - 10/1992
Desktop Publishing Specialist
Office Supply Sales & Printing Company
bulletOpened a desktop publishing department, hired, trained and supervised staff.
bulletEliminated outside typesetting costs, recouping costs of investment in seven months.
bulletDeveloped marketing materials, implemented special projects, and handled public relations.
Winco Identification Corp., Tyngsboro, MA
10/1986 - 10/1987
Art Director
Industrial Label Sales Company
bulletImplemented a computer graphics system for camera-ready production of specialty labels, 4C catalogs, brochures, etc. Produced all printed material for WINCO and its affiliates.
bulletDeveloped a trade show program, including the purchase of booths and materials for shows.
Cultural Education Collaborative, Boston, MA
10/1984 - 10/1986
Assistant Coordinator, Events & Artists-in-Residence
Not-for-Profits Arts-in-Education Organization
bulletProvided technical assistance in developing educational programs, and supervised 50+ artists in 200+ events/residencies statewide. Evaluated teaching plans and ran meetings with academic, government, and not-for-profit agency personnel to approve project funding.
bulletDeveloped new curriculum products: “Events Festivals” and an Architecture-in-the-Schools project called ”The Built Environment”, which were the only independently funded projects funded by the Massachusetts Council for the Arts under the aegis of the Collaborative.